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Industry
Packaging and container production
Company size
50-100 employees
Website
conteyor.comAbout conTeyor
conTeyor has over 28 years of experience in developing and manufacturing patented, sustainable & returnable packaging and storage solutions. Through their solutions, they help customers in multiple industries save space, lower transportation costs and reduce CO2 emissions.
The challenge
- conTeyor had a large offering spread across 2 websites with separate brands (conTeyor & Storeganizer).This made the offering cluttered and confusing for the end customer.
- The added value of the products and solutions was not highlighted enough.
- The current websites did not sufficiently express the multinational character of conTeyor.
- The current look and feel was outdated.
- The sustainable nature of their solutions, both visually and in terms of content, had to be highlighted more.
Clear offering
Together with conTeyor, we worked on making the offering as clear as possible. This was translated into a three-part structure: returnable packaging solutions, storage systems & rentaleasing (rental & leasing). We applied this structure to the navigation and throughout the website.
Sustainability visually translated
conTeyor wanted to further emphasize their focus on sustainability. Internally, they had chosen to use the bee as a symbol for this purpose. We translated this into the digital design using a hexagon structure. A subtle nod to conTeyor's many solutions that, like a beehive, make optimal use of space.
Easy to manage
The old websites were a nightmare to manage: technical, outdated & not intuitive. We developed a block system for the new website that makes creating, building and changing pages child's play. No technical knowledge required. This makes the website ready for expansion as well as to be actively used as a marketing tool.
We had our website developed by Maarten van Heave and it was a top-notch experience! The proposal we received was very clear with clear project phases. The contact with Maarten was very pleasant which meant that he was always accessible and communicated clearly with a weekly status email. This made the project very manageable. The fact that you always work with one contact person ensures that the project progresses well and you always know where you stand. It was nice to work with someone who is so flexible and reliable and who really takes ownership of the project. Also not unimportant is the fact that there were no unpleasant surprises and the budget was perfectly respected. I wish every company a Maarten to develop their website with!